One of India’s leading consumer electronics brand, Haier just announced their 2nd industrial park in India for which the company held a ground-breaking ceremony today. The new park will be the brands biggest manufacturing plant to date in the country. This comes after the company had signed a memorandum of understanding with the Uttar Pradesh government for the Greater Noida facility.
Haier India aims to scale up the production capacity of refrigerators, washing machines, air conditioners, LED TVs and water heaters. This plant will have a capacity to produce two million units of refrigerators per annum, one million units of LED televisions, one million units of washing machines and air conditioners when fully completed.
The new manufacturing hub is slated to be operational by 2020 and is reported to employ 4,000 direct employees and 10,000 indirect jobs in the country. India has been the highest contributing overseas market for the brand and demand for goods have nearly doubled. Hence the company’s decision of opening a new manufacturing unit in the Nothern part of India is certainly welcomed.